As shopping behavior is changing, contactless personal mobile connectivity now allows people to shop anywhere, anytime, without having to directly interact with sales team members or stand in check-out lines. The TAPP STORE® wireless commerce system is a next generation, enterprise level platform which enables automated, wireless, contactless commerce to be initiated by virtually any media, brand, or product advertising form associated with a Radio Frequency ID (e.g.: NFC, BLE, et al) – products, product labels, and hang tags; shelf talks, tent cards, and product shelves; ENDCAPs; kiosks; street furniture, posters, and other OOH/DOOH media; mailers, catalogues, and magazines; pop-ups, in mall, in store; etc. Brands and retailers can now bring their products to where their customers are, where they are going, and everywhere in between, bridging the social distancing gap. Whatever the sales objective – enhancing shopper convenience and facilitating social distancing; engaging customers in location-based lifestyle contexts to drive affinity and sales; turning non-productive floor spaces into virtual marketplaces, maximizing sales per square foot; expanding inventory accessibility without adding shelf space; eliminating the need to wait in line to make a purchase; adding post-sale customer connectivity for re-purchase, up-sell, or value-added promotions and services, and more.
Sell more in more places, connect with your customers anywhere; create purchase occasions everywhere; grow market share… with the TAPP STORE wireless commerce system, by Thinaire.